The Samba Jane: The Shoe of the Season?
Photo Credit of Arthur Elgort, Vogue, August 1994
If there’s one item dominating every wishlist, cart, saved folder, and DM at Sisters & Co right now, it’s the Adidas Samba Jane. Truly, the talk of the week hasn’t been from us, but from you! Since launching, it has become our best-selling style of the year, our most messaged-about item, and the shoe everyone seems to be styling, screenshotting, or searching for.
The Samba was already a global icon, worn everywhere from school runs to street style edits. But in 2025, Adidas has given the classic silhouette a fresh interpretation with the Samba Jane. A clever, feminine spin on a staple, blending sneaker comfort with the nostalgia of a Mary Jane strap.
The History of the Mary Jane
Before its return to the spotlight, the Mary Jane lived many lives. Originally created in the early 1900s as a children’s strap-and-buckle shoe, it quickly evolved into a fashion favourite. In the 1960s, British designer Mary Quant and the era’s most iconic muses (think Twiggy!), brought the style into women’s fashion. The 1990s saw another resurgence with Courtney Love, and later, the Manolo Blahnik “Campari” cemented the Mary Jane as an icon, thanks to Carrie Bradshaw in Sex and the City. Today, luxury houses like Miu Miu, Prada, and Chanel have reimagined the silhouette once again, ensuring the Mary Jane remains one of fashion’s most enduring designs.
Why We’re Obsessed
The Samba Jane sits perfectly at the intersection of everything we want right now - sporty yet feminine; nostalgic yet modern; on-trend yet timeless; and comfortable enough for everyday wear.
Not to mention, they pair with everything - from your favourite blue-washed jeans, to linen pants, breezy sundresses, and denim minis. The versatility is unmatched.
The Trend We Can’t Escape (and Don’t Want To)
It’s rare for a shoe to dominate TikTok, Instagram, Pinterest, and street style in the way this one has. The Mary Jane revival is everywhere from influencer OOTDs, to TikTok styling videos, and your favourite muses making them the shoe of the moment.
After years of the classic Samba leading the footwear conversation, 2025 welcomes its softer, cooler style with the Samba Jane. As our days get warmer and our outfits get lighter, it feels like the perfect everyday shoe for the season ahead, that is easy to style, endlessly wearable, and finished with that understated cool Adidas does so well.
The real question is: are you adopting the Samba Jane trend, or have you already joined the club?
Browse the Samba Jane online at Sisters & Co while stocks last.
